manufacturing & product

Built on a culture of speed and agility Hela is a total apparel solutions provider. Our multi-country of origin provides customers with the necessary flexibilty to meet the challenges of an evolving marketplace. This allows customers to maximize benefits across markets.

Intimates

Product Categories

Bras
Panties
Men's Underwear

Manufacturing Locations

Sri Lanka, Kenya, Ethiopia

Sportswear

Product Categories

Athleisure

Manufacturing Locations

Sri Lanka, Kenya, Ethiopia

Kidswear

Product Categories

Schoolwear
Knitwear
Sleepwear

Manufacturing Locations

Sri Lanka, Egypt

our global presence

MANUFACTURING FACILITY

DESIGN OFFICE

Sri Lanka

Production Hours

400,000

Employees

8,000

Units Produced

4 million

Manufacturing Facilities

6 Locations

MANUFACTURING FACILITY
DESIGN OFFICE

Offering

Intimates, Kidswear, Sportswear

MANUFACTURING FACILITY

Ethiopia

Production Hours

100,000

Employees

3,500

Units Produced

1.5 million

Manufacturing Facilities

2 Locations

MANUFACTURING FACILITY

Offering

Intimates, Sportswear

MANUFACTURING FACILITY

Kenya

Production Hours

200,000

Employees

4,500

Units Produced

2.5 million

Manufacturing Facilities

1 Location

MANUFACTURING FACILITY

Offering

Intimates, Sportswear, Medical Apparel

MANUFACTURING FACILITY

Egypt

Employees

2,000

Units Produced

1.5 Million

Manufacturing Facilities

1 Location

MANUFACTURING FACILITY

Offering

Kidswear

MANUFACTURING FACILITY

Tanzania

Partnered Capacity

MANUFACTURING FACILITY

MANUFACTURING FACILITY

Mozambique

Partnered Capacity

MANUFACTURING FACILITY

Welcome to Focus Brands, where we strive to deliver outstanding product ranges and strong brand identities. With our expertise in design, sourcing, distribution, and promotion, we are well-equipped to navigate the ever- changing consumer trends and ensure the success of our brand partners.

Design Office

New York

Our in-person relationships with US-based customers ensure that we are always in tune with their needs and providing rapid end-to-end solutions.

Design Office

Design Office

France

Having a presence in the European market enables us to track consumer trends and work closely with our customers in the region from the concept development stage onwards.

Design Office

China

Ningbo, China houses Focus Brands' sourcing office, which covers the East Asian region. Here, all sourcing requirements, from evaluation to supplier engagement and price point negotiations, are handled to provide unique value.

Germany

Germany holds a large consumer base for Focus Brands and has the highest number of product showrooms for the brand. The state-of-the-art showrooms are situated in Berlin, Munich, and Carl-Schurz-Strasse, showcasing a wide range of products under Focus.

Netherlands

Focus Brands has a state-of-the-art retail product showroom in Amsterdam, Netherlands, showcasing a wide range of well-known brands, including Ellesse and Nautica.

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manufacturing & product